Thoughts on engineering, design, marketing, and scaling digital products.
Join the newsletter for practical strategy notes.
Prabu Rajasekaran 路 Oct 24, 2023 As search engines evolve, so must our strategies. Learn why keyword stuffing is dead and how to write for human intent while still satisfying algorithms.
Prabu Rajasekaran 路 Oct 18, 2023 Stop sending paid traffic to your homepage. Here is the practical blueprint we use to build focused landing pages for global clients.
Prabu Rajasekaran 路 Oct 10, 2023 We migrated our stack to Vite and React. The result was faster build feedback and a significantly better developer experience.
Prabu Rajasekaran 路 Sep 28, 2023 Most agencies look exactly the same. Learn how to craft a unique positioning strategy that attracts premium clients and repels tire-kickers.